Public Health England, in early September, issued guidelines for the calorie reduction programme, along with updated salt reduction targets, as an ongoing commitment to the reformulation programme. The programme is set to run until 2024 and, like sugar reduction, is a voluntary programme.
Please find links to the following reduction and reformulation documents:
The Obesity Health Alliance, with which ASO is affiliated, has issued the following media comment:
“It’s much harder to eat healthily when so much of the food available to us is over-loaded with excess calories. To improve our nation’s health now and in the longer term, the food industry must play their role to make the food they produce healthier.
"Industry has been consulted extensively on these new targets and as such we expect them to step up and meet the targets on time and in full. But this is ultimately a voluntary programme, which is why we need the government to clearly commit to sanctions for companies that do not take the responsible approach such as fines and levies."